1 - The critical importance of standards
As GS1 France reminded us, the DPP is based on a fundamental principle: interoperability between information systems.
To operate in an open and global ecosystem, the DPP must rely on smooth data transmission throughout the product lifecycle via standardized identification of products and actors, standardized data formats, and APIs capable of circulating information between systems.
2 - Eramet: a B2B industrial DPP that builds trust
Breaking away from the “DPP = consumer information” perception, Eramet showed how a B2B DPP can transform the client relationship.
Objective: meet regulatory requirements (DPP, CSRD, duty of care), but above all differentiate commercially by providing clients with solid, auditable data.
Result: a free tool for customers… but a real competitive advantage for winning and retaining business.
3- Longchamp: from AGEC regulation to consumer transparency
With its Unfold project, Longchamp has integrated the DPP at the heart of its CSR and customer strategy. A project deployed progressively (textiles, footwear, then leather goods), supported by systematic supplier onboarding up to tier 4.
Key benefits:
✔ better understanding of the supply chain (mapping, risk analysis, …)
✔ AGEC and DPP compliance, and later EUDR compliance
✔ transparency expected by customers
✔ an effective tool to detect grey markets
4 - Points of friction and best practices
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