AIGLE, the French heritage outdoor and lifestyle brand, has worked with Tilkal since 2022 to trace its shoes and apparel from raw material to store, measure the environmental impact of its collections, and turn that data into a consumer-facing Digital Product Passport (DPP), going beyond what France’s AGEC anti-waste law requires.

Background

The AGEC law made environmental labeling and traceability information mandatory for apparel and footwear sold in France, but for AIGLE the requirement was also an opportunity: a brand built on durability and outdoor quality had every reason to prove its supply chain claims rather than simply state them. The challenge was structural: most fashion and footwear supply chains stop tracking data reliably beyond their tier-1 supplier, exactly where raw material origin, environmental impact, and compliance risk are hardest to see and hardest to prove.

Scope of the traceability initiative

AIGLE and Tilkal built end-to-end traceability covering the full lifecycle - from raw material to store - across shoes and apparel. The initial rollout, launched with the Spring/Summer 2022 collection, covered 55 models, with data collection automated beyond tier-1 suppliers to reach further upstream into the value chain than manual reporting ever could.

Key success factors

• Automated multi-tier data collection, extending visibility past AIGLE’s direct suppliers instead of stopping at tier 1, where most apparel traceability programs run out of data.
• Life cycle and impact analysis built on the same data layer used for compliance, so environmental measurement isn’t a separate reporting exercise.
• A phased rollout by collection (starting with 55 Spring/Summer 2022 models), letting AIGLE validate the model before extending it across the range.

Key outcomes

• Compliance with the AGEC law, with headroom to meet future regulatory evolutions rather than a minimum-viable response.
• Consumer-facing transparency via Digital Product Passports, giving shoppers verifiable information rather than marketing claims.
• Better sourcing decisions and risk management, thanks to visibility further up the supply chain than tier 1.
• Product differentiation in a textile and footwear market where sustainability claims are under growing scrutiny.

AIGLE’s DPPs run on the same Supply Chain Data Hub logic Tilkal uses across sectors: collect once, structure the data, and reuse it for AGEC, for future DPP regulations beyond Europe, and for the next collection.